Will and I wandered into Grocery Outlet before the holiday season. I was looking for cheap wrapping paper, and boy did I find it! At $1 a roll, I must have saved $10.
I noticed that their price tags listed how much items cost elsewhere. For instance, the maple syrup below purportedly sells for $9.99 everywhere else. Here at Grocery Outlet, it’s only $6.99. What a steal!
At this point I turned to Will and pointed out that their computer program could have easily been programmed to leave off the “Elsewhere…$1.99” if the prices were the same. It’s two extra lines of code! But I suppose the higher ups at Grocery Outlet assumed that their prices are always lower, so why bother to test?
We wandered down the booze aisle to see if there was a good price on champagne and laughed uproariously when we found:
Yes, they need to reprogram their label maker. And yes, they need to test. If the elsewhere price is less than or equal to the Grocery Outlet price, leave it off!!